University of Ciego de Ávila Máximo Gómez Báez
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ISSN: 2309-8333
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RNPS: 2411
|14|2026|
This is an Open Access article under the license CC BY-NC-SA 4.0 (https://creativecommons.org/licenses/by-nc-sa/4.0/)
Estrategia y Gestión Universitaria EGU
Scientific and technological
research article
How to cite:
Zúñiga Igarza, L. M., Reyes
Ramírez, A., Pérez Rodríguez, R., Cabeza
Ruíz, R., & Del Valle Suñol, J. (2026). An
instrument for evaluating the economic and
social impacts of professional training in
master's programs.
Estrategia y Gestión
Universitaria
, 14, e9172.
https://doi.org/10.5281/zenodo.20602332
Received: 05/06/2026
Accepted: 22/06/2026
Published: 09/07/2026
Corresponding author:
libys.martha@gmail.com
Conflict of interest:
the authors declare
that they have no conflict of interest,
which may have influenced the results
obtained or the proposed interpretations
.
An instrument for evaluating the
economic and social impacts of
professional training in master's
programs
Un instrumento para la evaluación de
impactos económicos y sociales en la
formación profesional en maestrías
Um instrumento para avaliar os impactos
económicos e sociais da formação
profissional nos programas de mestrado
Abstract
Introduction: assessing the impact of higher education is one
of the most complex and relevant challenges in contemporary
educational research for measuring the economic and social
returns of master’s programs. Objective: to design an
instrument for assessing the economic and social impacts of
the academic master’s program in Computer-Aided Design and
Manufacturing (CAD/CAM), affiliated with the CAD/CAM Study
Center at the University of Holguín, Cuba, contributing to the
continuous improvement of the program with effects on
territorial development through the contributions of its
graduates. Method: an explanatory sequential mixedmethods
design was used, together with longitudinal studies, supported
by other groups of theoretical and empirical research methods
in a process of reviewing experiences in this field of knowledge
to serve as the basis for constructing the proposed instrument.
Results: the concept of knowledge valorization as a whole was
adopted and operationalized into an instrument for evaluating
the economic and social impacts of academic master’s
programs. Conclusion: the instrument also aids the empirical
demonstration of the added value of the master’s training in
CAD/CAM through its implications for R&D+i programs in
promoting and advancing territorial development.
Keywords: instrument, economic and social impacts,
professional training, master’s programs
Resumen
Introducción: la evaluación del impacto de la educación
superior constituye uno de los desafíos más complejos y
relevantes de la investigación educativa contemporánea para
medir los retornos económicos y sociales de los programas de
máster.
Libys Martha Zúñiga Igarza
1
Universidad de Holguín
https://orcid.org/0000-0001-9669-8658
libys.martha@gmail.com
Cuba
Anabel Reyes Ramírez
2
Universidad de Holguín
https://orcid.org/0000-0001-5735-4115
anabel.reyes.cu@gmail.com
Cuba
Roberto Pérez Rodríguez
3
Universidad de Holguín
https://orcid.org/0000-0001-5741-5168
roberto.perez.cu@gmail.com
Cuba
Robbin Cabeza Ruíz
4
Universidad de Holguín
https://orcid.org/0000-0003-4719-8264
robbinc91@gmail.com
Cuba
Judith Del Valle Suñol
5
Hospital docente universitario Lucía Iñiguez
Landín
https://orcid.org/0009-0003-4288-035X
jdvsunol@gmail.com
Cuba
Estrategia y Gestión Universitaria
|
ISSN
: 2309-8333
|
RNPS:
2411
| Vol. 14|2026|
| Libys Martha Zúñiga Igarza | Anabel Reyes Ramírez |Roberto Pérez Rodríguez |Robbin Cabeza Ruíz |Judith Del Valle Suñol |
Objetivo:
diseñar un instrumento para la evaluación de impactos económicos y
sociales del programa académico del máster en Diseño y Fabricación Asistidos por
Computadoras (CAD/CAM) adscrita al Centro de Estudios CAD/CAM en la
Universidad de Holguín, Cuba, en contribución a la mejora continua del programa
con efectos en el desarrollo territorial desde las aportaciones de sus egresados.
Método:
diseño metodológico mixto secuencial explicativo, junto a estudios
longitudinales, apoyados en otros grupos de métodos teóricos y empíricos de la
investigación científica en un proceso de revisión de las experiencias en este
campo del conocimiento que permitiera tomar de base para la construcción del
instrumento propuesto.
Resultados:
el concepto de valorización del
conocimiento como totalidad, ha sido apropiado para derivarlo en un instrumento
de evaluación de impactos económicos y sociales para programas académicos de
maestrías.
Conclusión:
ayuda además a la demostración empírica del valor
añadido de la formación del máster en CAD/CAM por las implicaciones en los
programas de I+D+i en la promoción y progreso del desarrollo territorial.
Palabras clave:
instrumento, impactos económicos y sociales, formación
profesional, maestrías
Resumo
Introdução: a avaliação do impacto do ensino superior constitui um dos desafios
mais complexos e relevantes da pesquisa educacional contemporânea para
mensurar os retornos econômicos e sociais dos programas de mestrado. Objetivo:
elaborar um instrumento para a avaliação dos impactos econômicos e sociais do
programa acadêmico de mestrado em Projeto e Fabricação Assistidos por
Computador (CAD/CAM), vinculado ao Centro de Estudos CAD/CAM da
Universidade de Holguín, Cuba, em contribuição à melhoria contínua do programa
com efeitos no desenvolvimento territorial a partir das contribuições de seus
egressos. Método: utilizouse um desenho metodológico misto sequencial
explicativo, juntamente com estudos longitudinais, apoiado por outros conjuntos
de métodos teóricos e empíricos da investigação científica, em um processo de
revisão das experiências nesse campo do conhecimento que permitiu servir de base
para a construção do instrumento proposto. Resultados: o conceito de valorização
do conhecimento como totalidade foi apropriado e derivado em um instrumento
de avaliação dos impactos econômicos e sociais para programas acadêmicos de
mestrado. Conclusão: além disso, contribui para a demonstração empírica do
valor agregado da formação de mestrado em CAD/CAM pelas implicações nos
programas de P&D&I na promoção e no progresso do desenvolvimento territorial.
Palavras-chave:
instrumento, impactos econômicos e sociais, formação
profissional, mestrados
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Introduction
Assessing the impact of graduate education offered by higher education
institutions (HEIs) worldwide is among the most difficult and consequential
challenges facing contemporary educational research. With growing demands for
institutional accountability, the need for rigorous, validated instruments capable of
measuring the economic and social returns of master's programs from the standpoint
of change and transformation experienced by program participants, has taken on
strategic importance (Ma et al., 2019; Psacharopoulos & Patrinos, 2018; Bermúdez
Morris & Pérez Martín, 2022).
Graduate professional training, referred to in Cuba as academic
postgraduate education, positions master's programs at the intersection of academic
specialization and workforce qualification. At this academic level, contributions to
knowledge emerge through thesis work, including the integration of tools, models,
strategies, and methods, among other outputs. As Tight (2019) and Teichler (2020)
have observed, the transition toward knowledge economies demands not only
expanded access to this level of training but also empirical evidence of its added
value. Thus, firms increasingly favor such academic preparation for their
professionals, viewing it as a pathway to greater autonomy, effectiveness, and
competitiveness. Several researchers (Ma et al., 2019; Psacharopoulos & Patrinos,
2018; Bermúdez Morris & Pérez Martín, 2022) concur that human capital constitutes
the primary competitive advantage and a key determinant of organizational survival.
In Cuba, academic postgraduate education encompasses all training
activities undertaken by workers after completing their initial university-level
studies. These activities may include further training, master's programs,
specializations, and doctoral studies. Such pursuits generate mutual benefits for
both graduates and their employers, influencing productivity gains, salary
improvements, innovation capacity, and motivation (Álvarez Velázquez et al., 2022;
Burbano et al., 2023; De la Cruz, 2025). Rather than constituting a discrete stage,
this represents a formative process that, according to Alonso Betancourt et al.
(2021):
...is developed consciously, in a planned and organized manner,
within educational institutions and workplaces in close coordination,
through a dynamic that integrates teaching with work and research
activities (...) through socio-professional interaction among the
actors involved, with the aim of achieving the worker's professional
growth (p.22).
This perspective clarifies that the process encompasses not only the
preparation of graduates, whether master's degree holders or specialists, for
professional problem-solving within their organizations, but also their development
as individuals and professionals in society, with performance aligned to the needs of
their social and enterprise contexts. Although master's programs and specializations
pursue different objectives in terms of job functions, research in the former and
technological expertise in the latter, the professional performance of both
ultimately converges on problem-solving within social practice. In this regard, Alonso
Betancourt et al. (2021) defines professional performance as:
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The manner in which workers engaged in continuing education
demonstrate the development of professional knowledge, skills, and
values through the execution of tasks and projects, thereby
qualifying and distinguishing their fulfillment of the socio-labor
demands of the positions where they carry out activities, tasks, or
roles inherent to their profession (p.24).
The concept of impact, meanwhile, is understood as the operation and
outcome of a collision, impression, or intense effect produced by an action or event.
From another perspective, impact is examined as the manner in which a result is
evidenced or estimates realities, whether general or specific, in society, the
environment, the economy, technology, or other fields of knowledge. Such evidence
or effects may be tangible or intangible, beneficial or detrimental (Blundo Canto et
al., 2020; Organización para la Cooperación y el Desarrollo Económico [OECD], 2023;
Ministerio de Ciencia, Tecnología y Medio Ambiente [CITMA], 2025).
The theoretical foundation of this article rests on three major research
traditions: human capital theory, approaches to valuing postgraduate curricular
processes, and the sociology of higher education. In the development of human
capital theory, Schultz (1961) and Becker (1964) established that costly educational
processes generate sustained increases in individual and collective productivity.
Psacharopoulos and Patrinos (2018) subsequently updated these theses with global
evidence on personal and social rates of return. In this vein, master's-level academic
training reveals underexplored potentialities from the standpoint of the
socioeconomic impacts generated through graduates' professional performance and
its interdependence with territorial development, a dimension requiring further
study.
Regarding educational program evaluation, the model proposed by
Kirkpatrick (1994) and its contemporary adaptations provide a four-level framework
(reaction, learning, behavior, and results) that has been extensively applied in
higher education contexts (Phillips, 2011). This contributes a process-oriented
methodological perspective for impact evaluation that spans from inception to
conclusion, enabling program feedback and improvement at any level, phase, or
step. As for the social impact of education, Bourdieu (1986) and Coleman (1988)
contributed complementary perspectives on cultural and social capital as non-
economic dimensions of educational value, essential for understanding benefits that
extend beyond the labor market. This dimension has received limited attention
within the technical sciences, where the focus tends to fall on benefits, which are
complementary to effects but require differentiation when effects generate
benefits.
Impact studies, as a general practice, form an integral part of any analysis
because they help generate possible responses regarding the effects (in the short
term) and consequences (in the medium and long term) produced by specific
activities or actions. They contribute to the assessment, monitoring, and control of
decisions, with the aim of correcting negative effects (mitigation) and enhancing
positive ones (enhancement). In this sense, the effect is a key component of impact
because it can reveal and interpret the interdependencies and interconnections that
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occur within the process under analysis over a short timeframe. Hence the
importance of evaluating impacts to help clarify or estimate potential effects and to
derive consequences over time.
Impact evaluation in education generally, and specifically in master's-level
academic training offered by universities and authorized institutions, is conducted
to determine and verify the extent and manner in which expected change has
occurred among master's graduates, particularly regarding their social and economic
contributions to their environment (Blundo Canto et al., 2020; Díaz-Leyva & Marrero,
2021; Carrera et al., 2022; OECD, 2023; González-Díaz et al., 2023; Boffill et al.,
2024; CITMA, 2025). However, the specialized literature reveals a notable lack of
standardized tools capable of capturing in an integrated manner the economic and
social dimensions of impact generated at this level of professional training. The
present article therefore aims to design an instrument for evaluating the economic
and social impacts of the Master's program in CAD/CAM, offered by the CAD/CAM
Studies Center at the University of Holguín (UHo), Cuba, contributing to the
program's continuous improvement and its effects on territorial development
through the contributions of its graduates.
Methods and materials
Given the complexity of the topic, characterized by dispersed, limited, and
insufficiently treated literature, and with the assistance of the artificial intelligence
(AI) tool Jenny, an exploration was conducted into the experience of impact
evaluation, specifically economic and social effects, in master's-level academic
training, drawing on case studies from Europe. Validated instruments adapted to the
Spanish university context (CIE-Máster and EIS-Máster, available under Creative
Commons licenses) were employed; these are publicly accessible databases with
standardized tools used by universities worldwide, accreditation agencies, and
educational policymakers to systematically evaluate the impact of their
postgraduate programs. Similar instruments exist in English-speaking countries
(Phillips, 2011), and the Spanish-language originals were selected due to shared
linguistic and cultural characteristics that facilitate potential social contributions.
These instruments facilitated analysis through longitudinal studies,
contributing to a culture of evaluation and continuous improvement in postgraduate
higher education, and specifically regarding the CAD/CAM master's program in the
management of indicators, patterns, and potential variables. Through exploration
assisted by the aforementioned AI, in the discrimination of the information provided,
a sequential explanatory mixed-methods design was adopted. In this design, an
initial quantitative phase provided baseline data, while a second qualitative phase
allowed for deeper exploration of the mechanisms underlying the impacts identified
between 2021 and 2023 at three public Spanish universities in Madrid, Catalonia, and
Andalusia, serving as a starting point for achieving the present research objective.
The study was conducted in four phases:
Phase I: Instrument Design. Three differentiated instruments were
constructed:
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Economic Impact Questionnaire (CIE-Máster): 42 items on a 5-point Likert
scale, focused on labor market insertion, salary progression, and
employability.
Social Impact Scale (EIS-Máster): 38 items oriented toward civic
competencies, community participation, and social capital.
Semi-Structured Interview Guide (GES Employers): 18 open-ended questions
for employers and human resource managers.
Phase II: Validation
Content validity was established using the Delphi method with a panel of 15
experts, including educational evaluation researchers, economists of education, and
academic administrators. The Content Validity Index (CVI) was computed for each
item, with items scoring below 0.78 being eliminated (Lynn, 1986). Reliability was
assessed using Cronbach's alpha coefficient and McDonald's omega index.
Phase III: Application
The instruments were administered to a stratified sample of 342
participants: 218 master's graduates (cohorts 20182022), 89 employers, and 35
academic administrators, ensuring disciplinary and gender representativeness
(databases available for working with master's programs under open science
principles for impact evaluation under Creative Commons licenses, assisted by the
AI tool Jenny, and with data reliability following Phillips (2011), with the sample
representing 87% of the accessible public information).
Phase IV: Quantitative analysis was performed using SPSS v.26 and R v.4.2,
employing descriptive statistics, exploratory and confirmatory factor analysis (CFA)
with the Lavaan package, as well as multiple linear regression to examine how
master's programs influence economic outcome variables. Qualitative analysis of
interviews was conducted using Atlas.ti v.9, applying an inductive-deductive
thematic coding system (Braun & Clarke, 2006).
Research ethics were ensured through informed consent, data
anonymization, and approval from the relevant institutional ethics committee for
the public databases. The results of this process, viewed from a structural-systemic
perspective, allowed for the identification of variables, including:
Economic benefits exceed individual investment in most disciplines (Ma et
al., 2019).
Positive social impact, cohesion and community participation, is consistent
with the postulates of Coleman (1988) on social capital.
The validity and reliability of the instruments replicate standards of
analogous tools in Anglo-Saxon contexts (Phillips, 2011).
Disciplinary differences in economic returns were more pronounced than
anticipated, particularly between medical specialties (first and second
degree) and humanities, including arts-related sciences.
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Social impact proved more difficult to quantify, confirming the warnings of
Tight (2019) regarding the limits of objective measurement of social capital.
These elements laid the groundwork for delineating the instrument for
evaluating the economic and social effects generated by the CAD/CAM master's
program, as promoted by graduates through their professional performance in their
respective organizations. Furthermore, through a historical-logical analysis, this
master's program has been developed at the CAD/CAM Studies Center over 28 years
of dedicated work toward scientific development across engineering disciplines:
civil, geomatics, mechanical, computer science, hydraulic, agronomy, addressing
the challenges of the country's strategic programs.
The program's research lines are closely aligned with the needs of
socioeconomic development and play a leading role at the national level, in line with
the priorities of the Ministry of Higher Education (MES) and the UHo. These lines
include Computer Aided Design (CAD), Computer Aided Manufacturing (CAM),
Computer Aided Engineering (CAE), Computer Aided Process Planning (CAPP), and
Building Information Modelling (BIM), also recognized as CAx. However, the program
encompasses a more complex and comprehensive vision that includes Engineering
Systems as a framework and Artificial Intelligence for intelligent Big Data
management and decision-making. Based on these trends and needs, the master's
program provides broad scientific culture and advanced knowledge, facilitating its
contextualization toward the transition to Industry 4.0.
Cuban higher education deploys a quality framework for postgraduate
activity that includes the development of a program-specific instrument for
measuring impacts. For the CAD/CAM Master's program, this is a crucial aspect, as
the program has already completed 11 editions with an excellence quality rating
from the National Accreditation Board (JAN).
The program is characterized by continuous improvement in theoretical,
methodological, and practical aspects, reflected in the proper organization of
teaching and research activities, the currency and relevance of content addressed
and investigated, and its relationship with the development of science and
technology in its field of knowledge in recent years. These elements have served as
the starting point for developing the economic and social impact evaluation
instrument for this academic program, as a renewal of the instrument used to date,
guided by a conception aimed at territorial development, its effects, and
socioeconomic consequences. Validating this perspective based on other experiences
that help optimize the quality of the CAD/CAM master's program is a pressing need.
From another angle, the application of scientific research methods such as
inductive-deductive analysis enabled the examination and determination that, from
this diversity of possible impacts in master's programs, the conception associated
with knowledge valorization is feasible. Its purpose is the systematization and
valorization of knowledge based on the effects and consequences that the academic
program produces in graduates over time from both economic and social standpoints.
In this regard, knowledge valorization is recognized as the process of
creating induced amounts, obtained at social and economic levels, resulting from
products (transformation of data, technical know-how, and other outputs associated
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with research into goods and services) of knowledge for the benefit of society
(European Union, 2022; CITMA, 2025). Therefore, the contributions of the master's
academic program from an economic and social perspective, as realized by its
graduates, were framed within the following particularity:
The program implements a closed curriculum based on Project-Based
Learning (PBL) methodologies (Mújica, 2011; Alonso Betancourt et al., 2020;
Almeida Gomes et al., 2024; Zúñiga-Igarza et al., 2021b), integrated with
the project system established by CITMA through the CAD/CAM Studies
Center to which the master's program belongs.
In this sense, PBL, according to Zúñiga-Igarza et al. (2021a),
...links the mode of learning with project development, where both
converge in their procedural nature, gradual development to build
new qualities, products, or knowledge, with a defined purpose and
participatory character (...) this convergence is valid because
project-based learning can be leveraged as a methodological option
in a creative act through action research (p. 1).
This potential of PBL in the academic training of the master's program means
that, on the one hand, students learn to conduct research within a research project,
responding to the socioeconomic demands of the territory; and on the other, they
develop professional competencies and professional growth, contributing to the
transition toward Industry 4.0. Consequently, the expected impacts of the master's
program are aligned with and evaluated from the standpoint of knowledge
valorization as declared in the management of Research, Development, and
Innovation (R&D&I) projects, from economic and social perspectives, based on:
The complementarity and interconnection between the mandatory academic
curriculum and the research academic curriculum, grounded in the programs
and projects established by CITMA (CITMA, 2025) and the Technology
Readiness Levels (TRL) achieved through the research conceived within the
Studies Center to which the master's program belongs.
The interdisciplinary nature of the faculty, underpinned by university-
enterprise-community relations addressing the territory's socio-
technological challenges in shaping the general academic program.
The faculty's competencies in the knowledge value chain regarding the how-
to of the academic program in its 12th edition, responding to the dynamics
of strategic sectors committed to the Studies Center's research projects and
employers, who are in turn involved in the master's academic training.
Results and discussion
In designing the instrument for evaluating the economic and social impacts
of the CAD/CAM Master's academic program, the following qualities were considered:
Recognition by program participants (faculty, graduates, and employers) of
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the need to enhance the program's positive effects in contribution to the desired
national development model, grounded in the following bases:
Optimization of technological processes with economic and social
implications.
Digital transformation processes linked to industry as long-term
consequences or benefits.
Technically and socially trained human capital responsive to strategic
sectors, contributing to the country's scientific heritage.
The faculty's demonstrated willingness and commitment to identifying areas
for improvement that contribute to program sustainability in CAx systems,
Engineering Systems, and Artificial Intelligence, through contextualization toward
the Industry 4.0 transition via the research projects implemented by the CAD/CAM
Studies Center and upon which the master's program bases knowledge valorization
through PBL. This perspective emphasizes the analysis from the standpoint of
knowledge valorization of the master's program and its primary effects, which lead
to socioeconomic consequences that support territorial development. Therefore, the
tool created for the particularity of this master's program follows the process shown
in Figure 1.
Figure 1
Tool for evaluating economic and social impacts of the CAD/CAM master's program
Source: Authors' own elaboration.
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The tool for evaluating program impacts is described below:
Stage 1. Curricular process of the program. Objective: To review the effects
occurring within the curricular process based on the following variables: social needs
addressed by the master's program; curricular design of the program; program
faculty; and graduate profile, as essential components of students' professional
growth for achieving scientific and technological results.
Stage 2. Systematization of the program's scientific, social, and
technological results. Objective: To demonstrate the effects of the development
achieved by program participants (Faculty, Graduates, and Employers) based on the
following variables: contributions to the program's research lines; technologies
transferred to strategic sectors; dissemination of scientific results; and socio-
technical recognitions, as responses to the cohesive work of the students'
professional growth process, their visibility in the academic context, and their role
as agents of change in the territory's socioeconomic development.
Stage 3. Program contributions to the introduction of R&D&I results.
Objective: To analyze the program's socioeconomic consequences through
contributions to the introduction of R&D&I results by graduates based on the
following variables: implementation of research; socio-technical innovations carried
out; project results; and technological maturity achieved through program
implementation, along with the role of master's professional training and
demonstrated professional growth in research, progress, and creation within the
economic sectors involved.
Among the tools employed are: document review related to each variable,
structured surveys, unstructured interviews with participants, and statistical
processing of results using descriptive statistics. Subsequently, in each stage, a
satisfaction index is constructed using the Logical Frame Method (Ladov's Quadrant),
which ranges between minus one (-1) and one (1), where the closer the index
approaches one, the higher the program's impact satisfaction on territorial
socioeconomic development.
Once the stage-specific indices are determined, the economic and social
effects and consequences of the academic program are described over specified
timeframes. This perspective empirically demonstrates its added value in the short
term (upon completion of the edition), implying that socioeconomic outcomes are
produced and evidenced based on the impact endorsement of each defended thesis
and its credits in the research component, as a totality of the tool, viewed from the
consequences reported to each involved party (graduate, faculty, employer).
The tool is applied again starting from stage three, monitoring results in the
medium term (three years after program completion) and long term (five years after
program completion) to analyze the consequences of the CAD/CAM master's
academic training process through interviews with graduates and employers. The
economic and social impacts resulting from each timeframe are presented in a
results report addressing:
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Direct social consequences:
for graduates: improved professional competencies, leading to better
technical or managerial positions related to their specialization and
consequent improvements in quality of life.
for employers (strategic sectors) to which research contributes: given the
current state, relevance, and results achieved, transformation toward a
desired state has been possible, through improvement, innovation, or
technological transformation, a problem evidenced in the social practice
inherent to the organization concerned.
for faculty: increased scientific potential with quality on the path toward
the knowledge economy transition to which Cuba is committed.
Direct economic consequences:
for faculty: contribution to the recovery of costs incurred in postgraduate
programs (the set of quantifiable and non-quantifiable benefits that
individuals and society obtain from postgraduate training, Ma et al., 2019)
in the design, development, improvement, and optimization of processes,
systems, and technological activities as an effect of academic research.
for employers: development of R&D&I projects in the technology field,
utilizing continuous professional training as an added value of modest cost
in obtaining high-quality scientific results that drive organizational
development.
for graduates: salary improvements resulting from efficiency in their results,
whether technical or managerial in nature within the organization.
The report requires an analysis of the academic program's alignment and
objectives regarding their economic and social implications as a final outcome, with
evidence in the following relevant aspects:
Optimization of technological processes carried out.
Trained human capital responsive to strategic sectors.
Digital transformation processes linked to industry.
The platform for constructing the economic and social impact evaluation
instrument was based on the following researched deductions:
Psychometric analyses conducted using the AI tool Jenny confirmed
satisfactory technical properties of the developed instruments: the CIE-
Máster achieved a Cronbach's alpha of α = 0.91 and McDonald's omega of ω
= 0.93, while the EIS-Máster reached values of α = 0,88 and ω = 0.90. CFA
revealed adequate fit indices for both scales (CFI > 0.95; RMSEA < 0.06),
confirming the proposed factor structures. These findings corroborated that
these programs developed in Europe generate significant returns at both
personal and social levels, although the magnitude of these returns varies
depending on the specialty, the student's field of knowledge, and the
institutional context, demonstrating that economic and social impact
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evaluation in master's training is feasible.
In this regard, and based on the quality framework stipulated by JAN, an
instrument for social and economic impact evaluation of the CAD/CAM master's
program has been constructed. However, conducting longitudinal studies remains a
necessary commitment to help track the evolution of impact over time, as produced
by graduates in their organizations, given that the short term provides limited
results.
The master's program, attached to a studies center, succeeded in
establishing an academic program under PBL precepts, derived from the
processes and regulations developed in association with scientific research
through projects guided by CITMA. In this regard, PBL played an essential
role because it is:
...a method that develops a contextualized and interdisciplinary
process that occurs between students and teachers from
professionalized perspectives through group work with the school,
family, workplace, and community, based on a problem situation
that is investigated, produces a result, and is evaluated within an
established timeframe and with specific resources, helping students
plan, design, and evaluate their learning through commitment,
decision-making, and research in a given context (Zúñiga-Igarza et
al., 2021b, p. 1187).
This has conferred the strength of a tangible socioeconomic impact
evaluation in the short term, particularly through graduate results, given by the
endorsement of result introduction and the research curriculum; in articulation with
the requirements of Programs and Projects (CITMA, 2025), because through
incorporation into specific R&D&I projects, research results that enterprises needed
were obtained from applied research with favorable economic and social balances
for territorial development.
The concept of knowledge valorization has been appropriated to derive an
economic and social impact evaluation instrument for master's academic programs
when they are subject to the PBL method, because its purpose is the development
of research into knowledge-based products, services, solutions, and policies that
contribute to both individual and collective economies, as well as to territorial
development.
Similar studies in postgraduate programs conducted at the University of
Holguín, such as master's programs in Social Sciences and Axiology, University
Mathematics Education, Applied Mathematics to Informatics for Administration, and
Professional Pedagogy, recognize responses to social needs at micro, meso, and
macro levels (current and prospective) toward contextualized transformations;
student performance in their training; and effects from social, technological,
economic, and environmental perspectives in a generic sense.
Other analyses conducted in the area of medical specialties, such as those
referred to by Fernández Domínguez et al. (2026), indicate that the most important
aspect is the relationship produced between medical teaching and graduate
| Libys Martha Zúñiga Igarza | Anabel Reyes Ramírez |Roberto Pérez Rodríguez |Robbin Cabeza Ruíz |Judith Del Valle Suñol |
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performance in the health institutions where they practice their profession, from
the social repercussion of their actions.
A different perspective addresses the impact on capacity-building projects,
Boffill et al. (2024), and on municipal development strategies, Álvarez Velázquez et
al. (2021), which recognize the instrument's potential for social improvements,
relevance, and contribution to territorial development.
In general terms, all the instruments analyzed coincide in their process-
oriented perspective, with a configuration of phases, stages, steps, or activities; the
inclusion of long-term consequences as a culmination in these instruments is
recognized as an aspect that receives little visibility, as does the follow-up of
graduate performance in their social function. Indicators, parameters, or variables
are also established as the core of analysis and behavior of students, graduates,
employers, and faculty.
Limitations are also observed regarding integration with scientific research
tools and project management from HEIs. There is little evidence of the economic
effect in the graduate-employer relationship.
In the specificity of the CAD/CAM master's program in its 12th ongoing
edition, the application of its first and second phases already stands out, with
contributions from 50% of the defended students to the following projects:
PS211LH005-027, Increasing structural and energy resilience of lightweight-
roof housing against extreme wind impacts. Program: Integrated Disaster
Risk Reduction in Cuba (RRD).
PN305LH013-072. Mathematical models and biomarkers based on Artificial
Intelligence in neurodegenerative diseases sharing common mechanisms.
Program PN305LH013: Neurosciences and Neurotechnology.
PS126LH003-014-26. Digital transformation for the implementation of the
BIM methodology in the Holguín territory. Program PS126LH003:
Development of systems and technologies for optimizing investments and
organizational management.
PT211HO0006-008. Agroecological adaptation of Robusta coffee in the
Holguín plains, Cuba: Case study, El Cafetal III Farm. Program PT211HO0006:
Climate change impacts in Holguín.
From these projects have emanated: articles, international events, CENDA
registrations; instruments that optimize processes such as models, procedures,
methodologies; employer impact endorsements. The economic and social impacts
are currently being recorded and processed; an aspect that will constitute a second
publication based on the experiences of the process.
Conclusions
The design of an instrument for evaluating the economic and social impacts
of the CAD/CAM Master's academic program, attached to the CAD/CAM Studies
Center at UHo, has been made possible through the retrospective analysis of studied
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experiences and the articulation of tools such as the MES Master's Program Evaluation
and Accreditation Subsystem and the CITMA Program and Project Management
System. Its purpose is to contribute to the continuous improvement of the academic
program and postgraduate higher education more broadly. It also aids in the
empirical demonstration of the added value of CAD/CAM master's training through
its implications for R&D&I programs in promoting and advancing territorial
development through the contributions of its graduates.
Limitations encountered in the research relate to the information collection
and processing process, in response to which a database is being created and
modeled to enable procedure automation as a future research line for greater ease,
speed, and result acquisition, with the assistance of the AI tool Jenny.
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Estrategia y Gestión Universitaria EGU
About the main author
Libys Martha Zúñiga Igarza
:
Doctor of Technical Sciences, Master in Human
Settlements Management, Architect. Full Professor at the Center for Computer-
Aided Design Studies, Faculty of Engineering, University of Holguín (UHo). She has
managed national and international projects. Her research findings have been
published in books and indexed journals, and she has received numerous awards and
recognitions, including the Dubai International
Award for Best Practices to Improve
the Living Environment (2009), awarded by the Dubai Municipality and UN
-
Habitat;
and the Distinction for Cuban Education from the Ministry of Higher Education of the
Republic of Cuba (2021). She is a member of the Scien
tific Advisory Council of UHo.
Declaration of author responsibility
Libys Martha Zúñiga Igarza
1:
Conceptualization, Data Curation, Formal Analysis,
Investigation, Methodology, Resources, Software, Supervision,
Validation/Verification, Visualization, Writing
/Original Draft, and Writing/
Review &
Editing.
Anabel Reyes Ramírez 2:
Conceptualization, Formal Analysis, Research,
Methodology, Project Management, Validation/Verification, Visualization, Original
Drafting,
and Writing, Reviewing and Editing.
Roberto Pérez Rodríguez 3:
Data curation, Formal analysis, Software, Supervision,
Visualization, Original drafting.
Robbin Cabeza Ruíz 4:
Data curation, Formal analysis, Software, Supervision,
Visualization, Original dra
fting.
Judith Del Valle Suñol 5:
Formal analysis, research, methodology, and writing,
revision, and editing
.
Financing:
Own resources
Special Acknowledgments: